| Promotional products have been around | | | | way of showing that your company is |
| for many years, giving great exposure to | | | | interested in the environment and buys |
| millions of companies around the word, | | | | eco friendly products, this is becoming |
| although chosing a promotional gift for | | | | more and more important in the past few |
| a campagin should not be taken lightley, | | | | years. Thirdly, how large is your |
| a few things should be considered before | | | | artwork and how many colours will be |
| jumping in and buying somthing which | | | | involved in printing it? This is a very |
| could be an expensive purchase for a | | | | important question as some products can |
| business. | | | | only be printed in single colour, |
| Firstly thought should be given to the | | | | obviously this would be of no use to |
| budget and how many items it should buy, | | | | someone who has a full colour logo. |
| theres no point having a small budget, | | | | Generally promotional pens can only be |
| needing a few thousand items and then | | | | printed with a low amount of colours, |
| buying the most expensive pens | | | | plus the max print area is always rather |
| available.. Ok a few people will get | | | | small. Promotional mugs are one of the |
| some nice promotional pens but not the | | | | biggest selling promotional gifts at |
| amount of people your thinking of | | | | Gift Exposure, this is down to the large |
| reaching here at gift exposure our | | | | print area, the amount of colours that |
| trained advisers are on hand to guide | | | | can be printed and of course because all |
| you to spend you budget wisley. Secondly | | | | mugs get plenty of use giving a logo or |
| a good idea is to think about the what | | | | message plenty of exposure. |
| kind of image you would like to portray | | | | Every company has its own objectives and |
| i.e. a firm of accountants would | | | | ideals that it wants to achieve from the |
| generally not want to purchase some | | | | printed merchandise its bought, giving |
| cheap plastic promotional pens, although | | | | time to think about exactaly what it is |
| a radio company might want that exact | | | | they require back, whether its increased |
| pen for a large event outdoor event they | | | | sales or better awareness of a logo will |
| are organising as giveaways on a large | | | | go a long way in helping to achieve |
| scale. Also recycled items are a great | | | | their goals. |